Partner Spotlight

Gadgets come in all shapes and sizes, some are tangible and others come in the form of context, and experiences. But the most powerful advantage you can give your child isn’t a gadget, it’s the ability to understand money before they ever control it.

Savvy parents know this, especially those in leadership roles. They don’t just want their kids to excel, they want them to lead, learn and thrive with effortless confidence. Translating into  education methods that stick. Meaning, money matters, efficiency and experiencing first hand what money management feels like is an important part of learning. When kids are familiarized with money from an earlier age, it’s not some foreign concept; they become accustomed to how it works. They have opportunities to watch it grow and possibly shared excitement with family about how compounding occurs in real life.

In leadership, timing matters! The same principles applies at home. That’s where Gerber Life, a family finance platform paired with a UGMA custodial account comes in. Here leadership minded parents approach money education similarly to training a newbie joining the team: expose early, explain often and transfer responsibility gradually (in this case would be when the kids are of age). UGMA allows parents to invest on a child’s behalf, until they reach the age where they’ll be able to take full ownership.

Here kids are able to experience results of decision making and see first hand why some decisions may outperform others. Pair that with accountability early on and you’ve got a child that may grow up observing financial fluency. In a world where opportunity favors the informed, starting early isn’t a just a luxury, it’s a pathway to smart finance.

For educational purposes only. Not financial advice.

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